Website Insights
That Drive Revenue
Get an unfiltered, painfully useful report on everything holding the site back. We're not here to sugarcoat it.
✓ Free analysis ✓ No credit card ✓ 100% Honest feedback
Simple, Straightforward, Effective
Our process is designed to get you valuable insights quickly, with no complicated setup.
Paste URL
Enter your website URL in our roast tool. No login required to get started.
Get Roast
Our AI analyzes your site for design flaws, UX issues, and conversion killers.
Fix & Profit
Implement our actionable advice and watch your conversion rates increase.
34% conversion boost reported by users who implemented our recommendations.
AI-Powered Critique
We're not building websites for clients. We identify exactly what's not working, in comprehensive detail. Our AI delivers the truth that drives real improvement.
Brutally Honest Feedback
Forget vague platitudes. We provide specific, actionable critiques on every aspect of the site. We point out what needs improvement and why.
AI-Powered Insights
We don't just rely on gut feelings. Our AI analyzes your site against best practices and a massive dataset of successful websites.
Actionable Recommendations
We don't just point out problems; we provide concrete steps to fix them. A personalized to-do list for transforming websites into conversion machines.
Stuff We Rip Apart in Every Report
(a.k.a. the diagnostic autopsy your website didn't know it needed)
Performance & Speed
>2 s load times, render‑blocking scripts, uncompressed assets, JavaScript bloat, zero caching
SEO Health
Bland meta descriptions, missing schema, thin internal linking, keyword blindness, duplicate titles
Security Posture
Absent CSP/X‑Frame‑Options, open XSS vectors, click‑jacking risk, sloppy Tag Manager config
Accessibility (A11y)
Contrast fails, ARIA omissions, keyboard‑trap nightmares, unclear button purpose
Technical Implementation
Bloated bundles, lazy loading negligence, misuse of frameworks (hello, Ferrari‑engine‑lawn‑mower)
UI / UX Design
Invisible CTAs, fighting focal points, cramped mobile nav, generic pricing layouts
Brand & Visual Identity
Inconsistent typography, off‑brand elements, dull micro‑interactions, forgettable motif gaps
Conversion & Business Logic
Weak value props, no urgency triggers, missing trust badges, leaky funnels, fuzzy upsell path
Revenue Growth Levers
Upsell/retention blind spots, unmonetized content assets, wasted referral potential
ROI & Key Recommendations
Priority‑ranked fixes, savings estimates, bold feature ideas that move the metric needle
How to Use This
Recognize any of these sins in your site? Hit that "Roast My Site" button before the shame sets in.
What People Are Saying
Hear from businesses who survived our AI audit (and lived to tell the tale).
"Okay, the audit was brutal, but it was also exactly what I needed. My bounce rate dropped by 25% after I implemented their (surprisingly helpful) suggestions."
Sarah J.
Owner, "The Quirky Quill"
"I thought my website was pretty good. Turns out, it was a conversion killer. This tool helped me identify three major design flaws that were costing me serious cash."
Mark L.
Founder, "Code Ninjas"
"The free report was a wake-up call. My website looked like a Geocities page from 2002. Now, it's... well, it's still a work in progress, but at least it's not embarrassing anymore."
Emily R.
Freelance Graphic Designer
Ready to Level Up This Website?
Get a free, straight-talking website analysis today. Limited spots available
(because roasting is hard work!)
✓ Free analysis ✓ No credit card ✓ 100% Honest feedback